Industry leaders called for a “pause” in generative AI. What’s happened since?
Regulating AI helps ensure its benefit to society over the long-term. How is the lack of regulation and transparency enabling new risks and opportunities?
Entries by Brent Collins
Can Generative AI be considered a person?
Striking writers and actors are now on the front lines of this battle for creative rights. It is probably not hyperbole to say that this influences what it means to be human, including what it means to be creative.
What You Should Know About Data Privacy
Your confidential information has tremendous value. Learn how it might be at risk and how to protect it.
Why Make Content Marketing a Core Competency
In this increasingly digital world, how consumers and buyers stay current on topics, form opinions, and navigate decisions has changed dramatically – and the change continues. Not surprisingly…
6 Pivots to Step Up Your Content Marketing Game
When combing through surveys, studies, and articles, one gets the picture that people are struggling to make changes to how they use content marketing…
Does Your Organization Suffer from NWH Syndrome?
If you’ve worked in the tech industry you might recall the acronym NIH, which stands for “Not Invented Here”? NIH describes engineering efforts where…
Are You Overcomplicating Content Marketing?
Overcomplication is the #1 enemy of execution. For example, if you haven’t exercised for a year, you needn’t spend hours researching personal trainers to find the hottest, most cutting edge performance genius who is tuning elite athletes, join the best gym in town, and create a meticulous fitness plan. Instead, you simply need someone to stand behind you and yell…
Content Marketing Outsourcing – Myth vs Reality
So you’ve committed to publishing on a regular basis. Great! Now comes the decision, who’s going to do it? This decision may just become the most critical ‘Build vs Buy’ decision your company undertakes this year.
Below is a list of 5 Myths vs Realities of content outsourcing that I hope helps you with your own build vs buy decision:
Myth #1: You’ll get better talent by hiring W-2 vs 2099…